Link building
automation: AI speed,
human approval.
Your AI assistant in Claude or ChatGPT finds relevant publishers, compares SEO metrics and builds your cart. You review every page before you order.
How AI link building works on INSERT.LINK
38,783 vetted publishers and 50M+ indexed pages — no cold emails, prices listed upfront.
Ahrefs, Moz, Semrush, Majestic and AIO metrics included — no paid SEO tools needed.
Nothing is ordered until you review and approve the cart.
Link removed within 12 months? We restore it or refund it to your balance.
vs other SEO automation tools: weeks of cold emails · link farms and PBNs · runs on autopilot · no guarantee
Works really well to have an agent go through the platform and find the top fits. So the entire process takes minutes to find affordable, solid links.
SEO MCP servers compared
Most SEO MCP servers analyse. INSERT.LINK MCP also finds publishers with prices and adds them to your cart.
Start building links
from the chat.
Try these prompts
Once connected, just ask. A few things people start with:
Find publishers about CRM that Google AI Overviews cite — DR 50+, US traffic
Find ‘best CRM tools’ listicles where I can add my brand
Find pages that mention ‘healthy meal delivery’ where I can insert a link
Run a backlink gap between mysite.com and competitor1.com, competitor2.com
Find sites already linking with the anchor ‘best seo tools’
Search this site for pages about AI tools with 1k+ traffic, then add the best one to my cart
11 AI link building tools your agent can use
The agent does the research, you make the decisions. Every publisher shows Ahrefs, Moz, Semrush, Majestic and AI Overview metrics.
Guest post sites by niche, language, DR, traffic, price and spam score.
search_guest_posts
Full-text search for link insertion pages, ranked by relevance.
search_inserts
Pick the best page on a shortlisted site by topic and traffic.
search_insert_pages
All content categories, for filtering searches.
list_categories
Sites that link to 1–3 competitors but not to you.
search_backlinks_gap
Donor sites already linking with your anchor.
search_backlinks
Every site referring to 1–3 domains.
domain_lookup
A domain’s backlink profile: pages, anchors, donor metrics.
referring_backlinks
Add a page with your URL and anchor. Checkout stays manual.
add_link_insertion_to_cart
Add a guest post site, with optional niche pricing.
add_guest_post_to_cart
Your cart with prices and total. Nothing is ordered until you check out.
get_cart
AI link building agency — no extra cost
Your account manager picks pages, anchors and placement types, and follows every order until the link is live.
An SEO MCP server for link building. It turns Claude, ChatGPT or Grok into an AI SEO agent: in plain language it searches guest post and link insertion opportunities, runs backlink gap analysis, finds referring domains, searches by anchor text, looks up a domain’s backlink profile and adds placements to your cart. Every assistant works with the same marketplace data.
Claude, ChatGPT, Grok and any client that supports the Model Context Protocol. A free account works.
Claude: Settings → Connectors → find INSERT.LINK → Connect → Sign in → Authorize. Or add a custom connector with the server URL.
ChatGPT: Settings → Apps → Advanced settings → turn on Developer mode → Create app → paste the server URL → OAuth → Create → Sign in → Authorize.
Grok: Settings → Connectors → Add custom connector → paste the server URL → Connect → Sign in → Authorize.
You can connect several assistants — each shows up separately in Active Sessions.
Only the research is automated. Your AI assistant finds donors, runs backlink gaps and shortlists pages with live metrics and prices. Ordering always waits for you: links go on vetted publisher sites with real traffic, you see every page and its metrics, and nothing is ordered without your approval. That’s the difference from risky backlink automation — no mass submissions, no link farms.
It replaces outreach. Publishers are already in the marketplace with prices and agreed terms for guest posts and link insertions, so your agent shortlists pages and adds them to your cart — no cold emails, no waiting for replies. Outreach automation without the outreach.
Yes, but only with your OK. Your AI assistant searches the marketplace, builds your cart and shows you every page first — an order is placed only after you approve it in the chat. It can’t change your account settings, payment details or password.
Yes. INSERT.LINK uses OAuth, so your AI assistant never sees your password. To revoke access, open Active Sessions on the MCP page in your account and click Revoke access next to the assistant — it stops immediately. Each connected assistant can be revoked on its own.
Yes. If you’d rather not run it yourself, your account manager runs managed campaigns with the same AI link building tools — at no extra cost over marketplace prices.
Check that you’re signed in to the right INSERT.LINK account with an active workspace and that the server URL has no extra spaces, then restart your AI client. Different results are normal: every assistant uses the same server and data, but each model reads your request and presents results in its own way.